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Data-Cloud-Consultant Practice Questions

Salesforce Certified Data Cloud Consultant (Data-Con-101)

Last Update 8 hours ago
Total Questions : 167

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Question # 1

Northern Trail Outfitters wants to use some of its Marketing Cloud data in Data Cloud.

Which engagement channel data will require custom integration?

Options:

A.  

SMS

B.  

Email

C.  

CloudPage

D.  

Mobile push

Discussion 0
Question # 2

A Data Cloud consultant recently discovered that their identity resolution process is matching individuals that share email addresses or phone numbers, but are not actually the same individual.

What should the consultant do to address this issue?

Options:

A.  

Modify the existing ruleset with stricter matching criteria, run the ruleset and review the updated results, then adjust as needed until the individuals are matching correctly.

B.  

Create and run a new rules fewer matching rules, compare the two rulesets to review and verify the results, and then migrate to the new ruleset once approved.

C.  

Create and run a new ruleset with stricter matching criteria, compare the two rulesets to review and verify the results, and then migrate to the new ruleset once approved.

D.  

Modify the existing ruleset with stricter matching criteria, compare the two rulesets to review and verify the results, and then migrate to the new ruleset once approved.

Discussion 0
Question # 3

A consultant notices that the unified individual profile is not storing the latest email address.

Which action should the consultant take to troubleshoot this issue?

Options:

A.  

Remove any old email addresses from Salesforce CRM.

B.  

Check if the mapping of DLO objects is correct to Contact Point Email.

C.  

Confirm that the reconciliation rules are correctly used.

D.  

Verify and update the email address in the source systems if needed.

Discussion 0
Question # 4

A user has built a segment in Data Cloud and is in the process of creating an activation. When selecting related attributes, they cannot find a specific set of attributes they know to be related to the

individual.

Which statement explains why these attributes are not available?

Options:

A.  

The segment is not segmenting on profile data.

B.  

The attributes are being used in another activation.

C.  

The desired attributes reside on different related paths.

D.  

Activations can only include 1-to-1 attributes.

Discussion 0
Question # 5

A client wants to bring in loyalty data from a custom object in Salesforce CRM that contains

a point balance for accrued hotel points and airline points within the same record. The client wants

to split these point systems into two separate records for better tracking and processing.

What should a consultant recommend in this scenario?

Options:

A.  

Clone the data source object.

B.  

Use batch transforms to create a second data lake object.

C.  

Create a junction object in Salesforce CRM and modify the ingestion strategy.

D.  

Create a data kit from the data lake object and deploy it to the same Data Cloud org.

Discussion 0
Question # 6

What should a user do to pause a segment activation with the intent of using that segment

again?

Options:

A.  

Deactivate the segment.

B.  

Delete the segment.

C.  

Skip the activation.

D.  

Stop the publish schedule.

Discussion 0
Question # 7

Which functionality does Data Cloud offer to improve customer support interactions when a customer is working with an agent?

Options:

A.  

Predictive troubleshooting

B.  

Enhanced reporting tools

C.  

Real-time data integration

D.  

Automated customer service replies

Discussion 0
Question # 8

A customer wants to create segments of users based on their Customer Lifetime Value.

However, the source data that will be brought into Data Cloud does not include that key performance

indicator (KPI).

Which sequence of steps should the consultant follow to achieve this requirement?

Options:

A.  

Ingest Data > Map Data to Data Model > Create Calculated Insight > Use in Segmentation

B.  

Create Calculated Insight > Map Data to Data Model> Ingest Data > Use in Segmentation

C.  

Create Calculated Insight > Ingest Data > Map Data to Data Model> Use in Segmentation

D.  

Ingest Data > Create Calculated Insight > Map Data to Data Model > Use in Segmentation

Discussion 0
Question # 9

How does Data Cloud ensure data privacy and security?

Options:

A.  

By encrypting data at rest and in transit

B.  

By enforcing and controlling consent references

C.  

By securely storing data in an offsite server

D.  

BY limiting data access to authorized admins

Discussion 0
Question # 10

Cumulus Financial offers both business and personal loans. Records in the Contact DLO can be useful for both groups since individual customers may have both business and personal loans. However, for legal reasons, the two groups must be kept separate.

How should Cumulus Financial solve this business requirement?

Options:

A.  

Duplicate the Individual DM0.

B.  

Duplicate the Contact DLO.

C.  

Create two identity resolution rules in the same data space.

D.  

Use two data spaces.

Discussion 0
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