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Adobe Real-time CDP Technical Practitioner
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Adobe AD7-E601 Questions and Answers
A marketer for a telecommunication company is designing a campaign for their existing customers to upgrade to the latest smartphone device. The marketer also does not want to annoy customers who have already upgraded or have not opted in for email.
Which attributes should be used to meet the requirement?
A marketer wants the ability to send win-back messaging to consumers through Instagram ads based on their last purchase, whether it occurred on the organization's App, website, or in-store.
The marketer has the following data sources available to be imported:
• Member Hub
• Digital Order Line (DOL)
• Brick Mortar Order Line (BMOL)
• Clickstream
How should the Experience Platform be set up?
A real-time CDP Email destination requires a hashed email address as part of the File export. The Profile is set up with an email address in plaintext.
Which selection should the engineer choose to set up the destination?
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The AD7-E601 certification validates technical expertise in implementing and managing Adobe Real-time CDP.
Core topics include understanding Adobe Real-time CDP, data ingestion, customer profiles, audience segmentation, destination exports, real-time activation, and data privacy.
Yes, the AD7-E601 certification is relatively new, so specific information might be limited.
Adobe Real-time CDP is a platform for creating unified customer profiles and enabling real-time marketing activations.
Core components include data ingestion, customer profile creation, audience segmentation, and destination exports.
The platform incorporates features to help organizations adhere to data regulations and protect customer information.
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TESTED 30 Nov 2025
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