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Loyalty Management Accredited Professional (AP-212)
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Salesforce Salesforce-Loyalty-Management Questions and Answers
An administrator need to analyze the performance of the Loyalty Program.
What Loyalty Analyze permission does a System Administrator need to set up a customized?
Cloud kicks wants to identify specific tier members to be used for a journey within Marketing Cloud. The company wants to encourage Loyalty Tier B customers to become Loyalty Tier A customers.
What objects must be synchronized into Marketing Cloud to achieve the segmentation for this audience.
The Loyalty Analytics Base App license provides technical Consultants access to Loyalty analytics data with what limitations?
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Salesforce Loyalty Management is a product that enables businesses to create and manage loyalty programs. It helps companies engage and reward customers through points, rewards, and personalized experiences to foster brand loyalty.
The certification covers the implementation, management, and optimization of loyalty programs using Salesforce. Topics include loyalty program design, customer engagement strategies, program analytics, and integration with other Salesforce products like Marketing Cloud.
The certification is ideal for Salesforce administrators, marketing professionals, customer experience managers, business analysts, and developers who want to specialize in loyalty program management and implementation.
While there are no strict prerequisites, it is recommended that you have a good understanding of Salesforce CRM concepts and experience with Salesforce administration or marketing.
Setting up a loyalty program involves creating tiers, setting point-earning mechanisms, defining rewards, and tailoring the program structure to align with business objectives. Salesforce provides tools to configure and customize these elements.
The exam consists of multiple-choice questions. It typically contains around 60 questions and has a time limit of 105 minutes.
The passing score generally falls between 65% and 70%. However, this may vary, so it's best to check the latest exam guidelines from Salesforce.
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