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AD0-E207 Practice Questions

Adobe Analytics Architect Master

Last Update 49 minutes ago
Total Questions : 50

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Question # 11

An Architect has defined the following tracking specifications:

• A userlD variable must be set in the data layer

• The userlD value must be mapped to eVar5

• The userlD value must be used as the Adobe visitor identification method.

The tagging engineer confirms that Adobe Launch is configured as requested.

An Analyst notices that the eVar5 report is not being populated.

The Architect can see that the userlD data object is populated in the data layer after the page loads.

What is causing this problem?

Options:

A.  

visitorlD is not available in the data layer when the Adobe Launch rule runs

B.  

userlD is not being populated using dynamic variables.

C.  

eVar5 is not being populated using dynamic variables.

D.  

userlD is not available in the data layer when the Adobe Launch rule runs.

Discussion 0
Question # 12

A product was viewed on two different pages and was added to the cart from one of the pages. Below are the product syntax used for each page.

Page 1:

s.products = ";prod123;1;100;;evar2=merch_category1";

Page 2:

s.products = ";prod123;1;100;;evar2=merch_category2";

If the product was checked out and purchased for $100, how might revenue be attributed to eVar2 if merchandising is enabled? (Choose two.)

Options:

A.  

$100 against merch.category1 and $100 against merch_category2 for linear allocation

B.  

$100 against merch.category1 for original allocation

C.  

$200 against merch_category2 for most recent allocation

D.  

$200 against merch.category1 for original allocation

E.  

$100 against merch_category2 for most recent allocation

Discussion 0
Question # 13

Which item must be embedded in your pages to asynchronously deploy Adobe Analytics with Launch?

Options:

A.  

Reports & Analytics page code

B.  

Header code

C.  

Header and Footer code

D.  

Reference to AppMeasurement.js

Discussion 0
Question # 14

What three are attributes of virtual report suites? (Choose three.)

Options:

A.  

Some settings are inherited from the parent report suite

B.  

Classification data can be uploaded

C.  

They are an alternative to multi-suite tagging

D.  

They can be added individually to permission groups

E.  

Current and real-time data is supported

Discussion 0
Question # 15

A customer launches a new checkout flow that includes all checkout steps in a Single Page Application.

The development team must be instructed on how to indicate when a user moves to the next step of the checkout flow so this information can be tracked in Adobe Analytics using Adobe Launch.

The customer wants to be able to report on each step of the checkout as different page views.

Which configuration of an Adobe Launch rule must the tagging engineer configure in Adobe Launch to meet these requirements?

Options:

A.  

Direct Call Event with an s.t() beacon

B.  

Click Event with an s.t()

C.  

Direct Call Event with an s.tl() beacon

D.  

DOM Ready Event with an s.t()

Discussion 0
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