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MCE-Dev-201 Practice Questions

Salesforce Certified Marketing Cloud Engagement Developer

Last Update 4 days ago
Total Questions : 194

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Our free Developers practice questions crafted to reflect the domains and difficulty of the actual exam. The detailed rationales explain the 'why' behind each answer, reinforcing key concepts about MCE-Dev-201. Use this test to pinpoint which areas you need to focus your study on.

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Question # 21

Why woulda developer use LookupRows Instead of the Lookup AMPscript function?

Options:

A.  

To return a complete rowset from the data extension

B.  

To stay at the limit of two Lookup calls in one email

C.  

To see how many rows are In a data extension

D.  

To access a data extension, as Lookup only targets lists

Discussion 0
Question # 22

NTO is reconsidering the requirement to have English, Spanish and French versions of their email campaigns. They request a developer to create a query which aggregates clicks grouped by language of the recipient. Language is stored in a Profile Attribute. Which two Data Views would be included in the query? Choose 2 answer

Options:

A.  

_Subscribers

B.  

_Subscribers

C.  

_AllSubscribers

D.  

_Click

Discussion 0
Question # 23

What parameter should a developer include to ensure the MobileConnectContact is tied to the Email Contact when making a QueueMO call for an existing email subscriber?

Options:

A.  

mobilenumbers

B.  

phonenumbers

C.  

emailaddress

D.  

subscribers

Discussion 0
Question # 24

A developer wants to extract tracking data from the Market Activity in the user interface.

Which option would be available to extract the data"?

Options:

A.  

Automation Studio

B.  

Journey Builder

C.  

REST API

Discussion 0
Question # 25

Certification Aid uses Marketing Cloud Connect and wants to create a lead capture form on a landing page. When a customer submits the form, a Lead record should be created in Salesforce. Which scripting language can be used for this? Choose 2.

Options:

A.  

AMPscript to create Salesforce record, SSJS for form handling.

B.  

SSJS to create Salesforce record, AMPscript for form handling.

C.  

AMPscript for whole functionality.

D.  

SSJS for whole functionality.

Discussion 0
Question # 26

The Contact Delete feature can be used within an Enterprise 2.0 account from which business unit?

Options:

A.  

Only in Agency accounts

B.  

The Parent account

C.  

Any business unit

D.  

The business unit where the contact was introduced

E.  

None of these

Discussion 0
Question # 27

A developer wants to use the RaiseError Ampscript function when a subscriber does not have the necessary data to build an email. Which two outcomes are possible using this function? Choose 2 answer

Options:

A.  

The send fails

B.  

The email is not sent to the particular subscriber

C.  

An error message is sent to the From Address used in the email

D.  

The send is retried

Discussion 0
Question # 28

A developer wants to build an email that dynamically populates the physical address of a company's locations using the variable ©address. The deployment goes to millions of subscribers and the developer wants the fastest possible performance.

Which AMPscript solution should be recommended?

Options:

A.  

%%[ SET @address = field(Lookcup("Building_Locations"/ "Address", "Id",@Id), "Address") ]%%

B.  

%% [ SET @address - field(Row(LookupRows("Building_Locations", "Address","Id"), 1),"Address") ]%%

C.  

%%; SET @address = LookupRows(Building_Locations", "Address", "Id") ]%%

D.  

%: SET @address = Lookup(''Building_locations'', Address'', ''id''@id) ] %%

Discussion 0
Question # 29

A developer wants to build an audience by identifying subscribers who opened a specific email. Which query should the developer use?

Options:

A.  

SELECT * FROM _Open WHERE ListID = '1234'

B.  

SELECT * FROM_Open WHERE JobID = "1234"

C.  

SELECT SubscriberID FROM _Open WHERE JobID = "1234"

D.  

SELECT SubscriberKey FROM _Open WHERE JobID = '1234'

Discussion 0
Question # 30

An UpdateDE AMPscript function is used to update a column value in a data extension row when an email is sent. The emailis being sent to 250,000 subscribers, but the user decides to cancel the send during the sending process and only 400 emails are sent.

How many subscriber rows would be affected by the UpdateDE function?

Options:

A.  

No rows are updated

B.  

All 250,000 subscribers

C.  

400 subscribers who were sent the email

D.  

Only subscribers who exist in All Subscribers

Discussion 0
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