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MCE-Dev-201 Practice Questions

Salesforce Certified Marketing Cloud Engagement Developer

Last Update 3 days ago
Total Questions : 194

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Question # 1

A doctor's office creates Populations for staff, patients and vendors. What is the maximum number of Populations that should be created to ensure performance?

Options:

A.  

Five

B.  

Three

C.  

Unlimited

D.  

One

Discussion 0
Question # 2

NTO uses an external CRM which only exports encrypted files. NTO's marketing manager team wants to use some of the subscriber data found in the CRM for future marketing sends. Which three actions should be included in an automation given these requirements? Choose 3

Options:

A.  

Import definition to the necessary data extension

B.  

File transfer activity to the Import directory for decryption

C.  

File drop to the SFTP Root directory

D.  

File drop to the SFTP Import directory

E.  

File transfer activity to the Safehouse for decryption

Discussion 0
Question # 3

In what order is AMPscript evaluated before an email is sent?

Options:

A.  

Subject Line, HTML Body, Text Body

B.  

HTML Body, Text Body, Subject Line

C.  

Text Body, HTML Body, Subject Line

D.  

HTML Body, Text Body, Text Body

Discussion 0
Question # 4

A developer wants to retrieve all recordsin the OrderDetails data extension which are associated with a particular customer.

Which two AMPscript functions would return a suitable rowset?

Choose 2 answers

Options:

A.  

LookupRows

B.  

LookupOrderedRows

C.  

Row

D.  

Lookup

Discussion 0
Question # 5

A developer needs to write AMPscript to ensure the expiration date on a coupon is the last day of the month. What would produce the desired result?

Options:

A.  

Find the first day of next month and subtract one day

B.  

Use the date format stringfor last day of month within FormatDate

C.  

Add one month using DateAdd to now

D.  

Add 30 days using DateAdd to now

Discussion 0
Question # 6

Which action could the RaiseError AMPscript function be configured to perform?

Options:

A.  

Delete the subscriber record

B.  

Update the subscriber's status

C.  

Log the source of theerror

Discussion 0
Question # 7

Which activity is required before a compressed file can be imported?

Options:

A.  

Import File

B.  

Data Extract

C.  

Decompress File

D.  

File Transfer

Discussion 0
Question # 8

A developer is creating a custom preference center and wants to log unsubscribeevents from the CloudPage. Which set of parameters should be captured and provided to the LongUnsubEvent Execute Call to ensure accurate unsubscribe information?

Options:

A.  

SubscriberKey and JobID

B.  

SubscriberID and BatchID

C.  

EmailAddress and JobID

D.  

SubscriberKey and BatchID

Discussion 0
Question # 9

A developer wants to create a CloudPage which is linked from an email. %%[SET @point = RequestParameter(x) SET @value = 5 IF Length(@point) > 1 THEN SET @value = 1 ELSEIF Length(@point)>2 THEN SET @value = 2 ELSEIF Length(@point) >3 THEN SET@value = 3 ELSEIF Length(@point) >4 THEN SET @value = 4 ENDIF]%% Which is the expected value of @value if x = 'Tacos'?

Options:

A.  

3

B.  

1

C.  

5

D.  

4

Discussion 0
Question # 10

Certification Aid wants to encrypt data stored in Marketing Cloud. It is fine if unencrypted fields arevisible to Marketing Cloud and Salesforce users, but the underlying data should be encrypted at rest to prevent physical data theft. Which encryption method should be chosen? Choose 1.

Options:

A.  

Tokenized Sending

B.  

Asymmetric Encryption

C.  

Transparent Data Encryption

D.  

Field-Level Encryption

Discussion 0
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