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Marketing-Cloud-Email-Specialist Salesforce Certified Marketing Cloud Email Specialist (MC-202) is now Stable and With Pass Result | Test Your Knowledge for Free

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Salesforce Certified Marketing Cloud Email Specialist (MC-202)

Last Update 1 day ago
Total Questions : 159

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Question # 41

A marketing intern forgotto remove [For APPROVAL] from the subject line before sending an email to the company's largest audience.

Which feature, if configured, should provide a warning prior to sending?

Options:

A.  

Subject and Preheader Validation

B.  

Content Detective

C.  

SubscriberPreview and test Send

Discussion 0
Question # 42

An upcoming campaign at Northern Trail Outfitters (NTO) has an audience list larger than the company's daily sends. NTO's marketing team is concerned about this send affecting deliverability.

Which feature should help NTO achieve this send while keeping deliverability metrics in mind?

Options:

A.  

Einstein Engagement Frequency

B.  

Send Throttling

C.  

Sender Authentication Package

Discussion 0
Question # 43

Northern Trail Outfitters imports a daily feed of active customers into a data extension. A customer is only included in the daily feed if they meet the criteria to remain active.

Which import option should be used to ensure the data extension only contains currently active customers?

Options:

A.  

Append

B.  

Overwrite

C.  

Add and Update

Discussion 0
Question # 44

A marketer has built an automation using Automation Studio to send data from adata extension to the SFTP as a .csv file. The automation includes a data extract and completes successfully, but the file is still not showing up on the SFTP.

Which activity is missing?

Options:

A.  

Fire Event

B.  

Import File

C.  

File Transfer

Discussion 0
Question # 45

Northern Trail Outfitter (NTO) wants to use Marketing Cloud's Subscription Center to allow subscribers to control which types of emails do NOT want to receive. NTO's audiences are contained in data extensions.

Which object should be used?

Options:

A.  

Publication List

B.  

Suppression Lists

C.  

Exclusion Lists

Discussion 0
Question # 46

An email marketer is creating an email to promote the new Northern trail Outfitters mobile app.

Which text should be used for the call-to-action button to drive the most engagement?

Options:

A.  

Download now

B.  

Download out new mobile app here

C.  

Out new mobile app

Discussion 0
Question # 47

Northern Trail Outfitters (NTO) is interested in exploring its large volume of send data. NTO wants to dynamically filter, sort, and group the data in one view but is not comfortable writing SQL queries.

Which tool should NTO use?

Options:

A.  

Filter Activity in Automation Studio

B.  

Email Performance Over Time Report

C.  

Pivot table in Datorama Reports

Discussion 0
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