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Managing Finance in a Digital World

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Total Questions : 336

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Question # 21

Company P has revised its corporate and marketing objectives following a recent expansion in the primary market within which it operates. The next step is to devise an appropriate marketing strategy. Company P has conducted primary and secondary market research and this information is in the process of being analysed to establish the needs of the subjects. At which stage of the marketing strategy process is Company P?

Options:

A.  

Segmentation

B.  

Marketing mix

C.  

Targeting

D.  

Positioning

Discussion 0
Question # 22

A manufacturing company had major issues with quality standards and as a result received a number of complaints from its customers.

Due to this the company's senior management has considered some new objectives for the business.

Which of the following comply with all requirements of a SMART objective and will help to overcome this issue?

Select ALL that apply.

Options:

A.  

To reduce the number of complaints due to quality issues by 28% by the end of the year.

B.  

To reduce defects from 53 per 1000 to 35 per 10,000 within 10 months.

C.  

To reduce the current level of defects from Oper 1,000 to 35 per 1,000 by the end of the month.

D.  

To reduce quality issues significantly within eight weeks.

E.  

To reduce the number of complaints from 754 to 450 as soon as possible

F.  

To increase output from 2,500 units per hour to 3,500 units per hour within a year.

Discussion 0
Question # 23

Company E operates a management consultancy business with four international offices. All offices specialise in helping new businesses, with all support operations dealt with by headquarters.Which of the organisational structures below would best describe Company

E.  

Options:

A.  

Geographical

B.  

Functional

C.  

Divisional

D.  

Matrix

Discussion 0
Question # 24

Which of the following best describes a digital mindset?

Options:

A.  

Understanding the concept of seeing beyond the individual elements of digital change

B.  

Thinking shaped by the process of collecting organisation and analysing a large set of data to discover patterns.

C.  

Understanding the process of harvesting data from source databases and locations

D.  

Interpreting data that is analysed digitally to understand its content, formats, and structure

Discussion 0
Question # 25

A management accountant vacancy has arisen in the Finance Department of HJ Company. The Finance Manager is preparing the necessary paperwork for the recruitment process and is currently working on the person specification. He has contacted the company's Human Resource Department to ask for advice on which THREE of the following he should include in the person specification:

Options:

A.  

The purpose and title of the job

B.  

Attainments

C.  

The job environment

D.  

Special attributes

E.  

Background and circumstances

F.  

Salary range

Discussion 0
Question # 26

Inventory control, which maintains a low level of inventory, is important to ensure which of the following?

Options:

A.  

Low holding costs

B.  

Uninterupted production 

C.  

Continual customer satisfaction

D.  

High level of redundant stock

Discussion 0
Question # 27

N is working on a project management team for the first time and is aware that there are distinct stages that follow on consecutively in the project management process However, N is unsure of the exact order of these stages

Which of the following indicate the project management stages in the correct order?

Options:

A.  

Initiation. planning, controlling, executing, review and close

B.  

Planning initiation, executing, controlling, review and close

C.  

Initiation, planning, executing, controlling, review and close.

D.  

Planning, initiation, controlling, executing, review and close

Discussion 0
Question # 28

The development of a Corporate Digital Responsibility (CDR) strategy is increasingly common in modern business and will include 5 key areas including customer expectation

Which of the following best describes customer expectation in this context?

Options:

A.  

Ensuring all members of society have the skill, tools and ability to access the online digital world

B.  

Sharing data in a benevolent way to help society, this could help inform choices and improve management of information

C.  

Using data in a responsible and secure way that is in line with customer and employees expectations.

D.  

The need for transparency around the use of data and the ability to opt in and be rewarded for sharing data

Discussion 0
Question # 29

According to Ansoff, which of the following marketing strategies should be adopted when introducing an existing product to a new market?

Options:

A.  

Market penetration

B.  

Product development

C.  

Diversification

D.  

Market development

Discussion 0
Question # 30

Corporate governance in the UK, that provides guidance regarding areas such as directors, internal controls and remuneration, is largely defined by which of the following?

Options:

A.  

Greenbury report

B.  

Combined Code

C.  

Cadbury report

D.  

Hampel report

Discussion 0
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